One of the oft ignored areas in internet marketing is the area of local search. It is full of smaller companies who traditionally give their marketing dollars to Yellow Pages, local radio and TV. The spend is surprisingly high, but not high enough for the advertising agencies to pay attention. It is these companies who would benefit most from Blog Marketing and viral video. Our clients are starting to dominate local search markets with their blogging and linking campaigns. The doit-yourself nature of blogs makes this kind of marketing extremely cost effective compared to other mediums, and the effect on a clients’ business is very strong.