We got an email today from a client who has been tracking his traffic sources. He has been a client for around three months. When he first started, all of his traffic was coming from paid search. He submitted to the Yahoo directory in an effort to boost his natural traffic. He initiated a blog marketing campaign with us.

In September, 80% of his clicks came from paid search, 9% came from natural search. By November, 71% was coming from paid, 19% from natural search and 4% was coming from his blog. To date in December, 66% of his traffic is coming from paid search, 23% from natural search, and around 6% from his blog.

That’s a pretty nice trend and one that we expect to continue and strengthen as we  institute our blog linking campaigns, which we fully expect will have a dramatic effect on his natural search traffic. Six months into the campaign he will be getting most of his traffic from organic search and will use paid search sparingly.