Social Media Affects Search Results

In a recent development, it seems that internet marketing companies have started spamming social media sites such as Digg in an effort to gain better position on search engines. Digg is a social bookmarking site that gives people the opportunity to share their favorite blogs, articles and websites with others. A vote for a website however, can have a significant economic impact if this vote influences search position, so it is not surprising that marketers would want to manipulate the process. Social Media Optimization appears to be the new “SEO” and as such will present tremendous opportunity for marketers. It will also improve search engines as the technology continues to evolve and the internet continues to provide a better user experience.